Bespoke Lures Engineered for Your Fishing Success
Transform your fishing success with precision-engineered custom lures designed specifically for your target species, techniques, and unique fishing conditions. Moorhen Lures combines decades of angling expertise with cutting-edge manufacturing to create unparalleled personalized solutions.
Our Proven 6-Step Custom Lure Design Process
1. Consultation
We begin with an in-depth discussion about your fishing goals, target species, preferred techniques, and environmental factors.
2. Analysis
Expert analysis of fish behavior, water conditions, and proven patterns informs our recommendations for your bespoke lure.
3. 3D Design
Advanced CAD software brings your custom lure to life, allowing for precise iterations and virtual prototyping before physical creation.
4. Testing
We rigorously test prototypes in various conditions to fine-tune action, buoyancy, and durability, ensuring maximum effectiveness.
5. Production
Each custom lure is meticulously crafted using sustainable materials and British precision, undergoing strict quality assurance checks.
6. Delivery & Support
Your custom lures are delivered, ready for action. We offer ongoing support and advice to ensure your continued success.
Unlimited Design Possibilities for Every Fishing Scenario
Whether you're targeting elusive pike in murky waters or delicate trout in clear streams, our custom lure service empowers you to specify every detail:
- Size, weight, and action tailored for specific retrieval speeds and depths.
- Bespoke color patterns and finishes, including UV enhancements and realistic baitfish imitations, for varying water conditions.
- Premium hardware and hook configurations, chosen for durability and optimal hook-up rates against fierce predators.
- Specialized features like internal rattle systems, unique swimming bills, or scent-retention properties to give you the ultimate edge.
Tournament Victories Powered by Custom Moorhen Lures
John Johnson – UK Pike Open Champion
"The bespoke Moorhen crankbait designed for deep-water trolling was a game-changer. It hit the precise depth and action needed to trigger strikes from even the most wary pike, securing my first major title."
Sarah Davis – British Bass Masters Winner
"Moorhen's custom soft plastic, perfectly weighted for finesse presentations in high-pressure tournaments, made all the difference. Their team listened and delivered excellence."
Mark Thompson – River Trout Challenge Victor
"The micro-spinner Moorhen crafted had impeccable balance and an irresistible flash for the clear mountain streams. My biggest trout came on one, a true custom advantage."
Scalable Custom Manufacturing for Wholesale Partners
Moorhen Lures extends its bespoke design expertise to retailers, fishing charters, and tackle brands seeking unique, high-performance products. Partner with us for:
- Competitive wholesale pricing structures and flexible minimum order quantities.
- Private label and custom branding options to elevate your own product line.
- Robust bulk production capabilities with predictable timelines, ensuring timely stock for peak seasons.
- Dedicated account management and ongoing product development support to foster a lasting, profitable partnership.
Ready to Create Your Perfect Custom Lure?
Take the first step towards unparalleled angling success. Our expert design team is ready to transform your vision into a high-performance reality.
Expect a response within 1-2 business days. We look forward to crafting your next prize-winning lure.